Categories
Uncategorized

Story telling

https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&ved=2ahUKEwiplcSemcbtAhUvhOAKHd0QCmAQFjAfegQILBAC&url=https%3A%2F%2Fwww.singlegrain.com%2Fcontent-marketing-3%2F7-examples-of-storytelling-content-you-can-use-in-your-marketing-campaigns%2F&usg=AOvVaw3rTvNOOrSXO75x3EAAkbGD
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&ved=2ahUKEwiplcSemcbtAhUvhOAKHd0QCmAQFjAiegQIKRAC&url=https%3A%2F%2Fdigitalmarketinginstitute.com%2Fblog%2F6-ways-brands-can-boost-their-storytelling&usg=AOvVaw2IIvjq9-IVjcKo5P9-X1gH
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiplcSemcbtAhUvhOAKHd0QCmAQFjAjegQIIxAC&url=https%3A%2F%2Fwww.forbes.com%2Fsites%2Fkimberlywhitler%2F2018%2F07%2F14%2F3-reasons-why-storytelling-should-be-a-priority-for-marketers%2F&usg=AOvVaw1waQfnTulTYkk4LVmxN_oD
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiz86CZnMbtAhXidN8KHVsEBDc4ChAWMAB6BAgGEAI&url=https%3A%2F%2Fwww.chiefmarketer.com%2Fgated%2Fstorytelling-in-marketing-the-importance-of-brand-narrative%2F&usg=AOvVaw1enaQkRIt29ssaidRSxCt5
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiz86CZnMbtAhXidN8KHVsEBDc4ChAWMAN6BAgEEAI&url=https%3A%2F%2Fwww.martechadvisor.com%2Farticles%2Fcontent-experience%2Fmarketing-storytelling-woo-customers-with-age-old-cutting-edge-techniques%2F&usg=AOvVaw15VOSTKxkgln39VHMaKHxB
https://www.google.com/url?sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiz86CZnMbtAhXidN8KHVsEBDc4ChAWMAR6BAgIEAI&url=https%3A%2F%2Fwww.elisedopson.co.uk%2Fblog%2Fstorytelling-in-content-marketing%2F&usg=AOvVaw1oYCepY8SyANzh2Qn4svgx
Individual Project Topic: Please sign up online for one topic in the following table. Every topic can only be assigned two times at maximum.
Process: It is highly recommended to research your topic early and to be prepared for a small presentation during the semester. Please use different sources of information for your report (at least five) and cite the work adequately.
Content: Please cover in your report the following aspects: • What is the topic/technology? Explanation? Definition? Background? • Provide and explain some examples • Collect best practice (do’s and don’ts) • Develop an own concept how you would apply/use this concept/technology for an own venture (e.g. group project). • Future of this topic/technology Presentation: I plan to use your input for the class sessions. It is highly recommended to research your topic early and to be prepared for a small presentation during the semester. You still have time till Dec 17th to finish your report and revise your slides.
Format: Every student has to hand in a report about his assigned topic (about. 5 pages text) plus associated PowerPoint slides and video presentation (about 10 Min.), if the topic was not presented in class. The individual assignment will be graded based on the report, the slides, the creativity, the comprehensiveness, the quality and the audience orientation.

Leave a Reply

Your email address will not be published. Required fields are marked *