Book analysis and critique

Reinventing Fire: Bold Business Solutions for the New Energy Era


Moreover, chapter 2, the author discusses the transportation based on fitter vehicles and smart applications. In this chapter predicts the future of the automobile industry. In 2050, there will be super-efficient automobiles, trucks, and planes with fewer fuel consumptions, no oil and have a less lifecycle cost compared to the vehicles presently. There will be an uncompromised convenience, safety, and performance of the machines. Moreover, in chapter 5, the author discusses the need for electricity based on repowering prosperity. The society needs to embrace the use of clean energy such as electricity. The next electricity system will be based on the conventional Approach to Carbon-Free electricity. There are factors such as carbon that lead to the much pollution cases and thus a need for one broad direction.

However, in chapter 6, the author Lovins reveals something about fracking and the shale gas, he accepts that the process will take some time to resolve the fracking issues in the nation, reforms operators that are not needed and create a stable form of engine that can earn public trust. However, the natural gas is viewed as a significant modification of fuel to help with the operation of getting rid coal, and oil. It would seem impossible to shake entirely the fossil fuel dependence in the future that is the year 2050. Consequently, even with the challenges, the author suggests that the risks to the reinventing of the fire objective are limited. However, this lies within technological and economic arguments that are present in the book and have resulted to the development of renewable technologies but are not adopted as the process of reinventing fire path.

The book presents Lovins’ discussion and claims that there is major scope for conservation measures and alternative technologies that can assist in solving the problems. This is to be achieved to maintain the rich world economies and lifestyle. According to him, at least 80% of the United States power and the entire energy supply can be made from the renewable sources of energy in the next 30 years. I like the enthusiastic nature of the author of the great possibility that will solve the emerging problems such as insufficiency and more so the pollution that is stirred by the use of oil and coal. Moreover, I also agree with his statement in the first chapter on the dependence of United States on oil despite its level of inefficiency on the matters of the environment. It is true that the society would go for something as long as it’s affordable without considering other factors such as availability, and effects to the environment. The US extended the use of oil because it is cheap compared to other sources of energy. 

Additionally, Lovins claims the possibility of people driving superefficient vehicles that are fueled by a flexible mix of electricity, hydrogen, and sustainable biofuels. He has proposed the factors that would lead to the transformation process as drive the transition to the super-efficient machines, investing across technologies and not just one technology and support the policies that are placed to support the policies to fasten the transition process. I agree with the facts about this chapter since it provides a world that every nation is trying to build. It has also provided the various were to follow to realize the dream and also to provide a solution to the shift in the oil prices based on demands.

However, I don’t think some chapters of him winning the oil endgame. Most significantly, I regard the arguments to be unsatisfactory and also unconvincing. Moreover, there are no derivations of the conclusions. The vital issue such as cost factors requires numerical analysis and explanations that are provided in chapter two of the book. For example, Lovins’ claim considerable reductions in the energy demands that will be achieved by efficiency operations. His renewable scenario considers a 705 reduction in the electricity demands. However, there is no evidence to support such as the claim in the book. There are numerous energy reduction technologies but no case that this would provide an addition to the claim reduction.

Moreover, based on cost Lovins says that the capital cost of transition to providing 2050 United States electricity retrieved from renewable energy sources will be about $6 trillion in cost. There are no reasons to support the factors for the figure, and the amount is declared in the book. This would seem misleading as plants are usually assumed to exist for more than 25 years. On the other hand, he assumes that wind energy would be providing about 50% of all demand.


The book just like any other research project is focused on four major themes which are transportation, buildings, and industry. This has a potential to make possible in the way in how electricity is made. Lovins demonstrate on how oil and coal as well as natural gas in the long run, can be eliminated and replaced with renewable energy. The opening of the story begins with the metaphor of fire which is used by the author. The memory of groups that have gathered around a fire indicated the various applications of fire based on history. The book is based on facts and predictions on the future, except some that discuss energy does not provide a valid explanation to some data.

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